Robert Bartram
Corporate Storyteller
I transform ordinary corporate narratives into accessible, high-quality and compelling content that inspires your readers to take action.
years experience
returning clients
client projects
How storytelling can benefit your organisation
Producing better stories is not just about being able to write them. A clear and consistent narrative, underpinned by the right processes and great storytelling skills, transforms messages into moving and memorable stories. These stories capture attention, win support, and achieve goals. They’re also one of the most cost-effective tools in your marketing toolbox.
Reach new audiences
Engage more people as your stories become accessible, distinctive, and compelling.
Boost growth
More and better storytelling can expand your income and funding.
Enhance your reputation
Storytelling ensures that the change your work brings to real-life situations is seen to be making a difference.
Drive positive change
Storytelling evokes the key emotions that drive rational decision-making.
Foster staff morale
Good storytelling encourages greater cohesion and success among your employees, your best asset.
Save time and money
By hiring an expert you’ll save time and money with research, messaging and content creation.
How I can help your business with corporate storytelling
I contribute to creating a narrative that enhances brand perception, engages stakeholders, and communicates the company’s mission and values effectively.
Increase your financial support through storytelling
Compelling stories are one of the most powerful tools for fundraising, as they create a lasting connection between your organization and its supporters.
Ensure others recognise the difference you make
To achieve stakeholder recognition, narratives must highlight the journey, challenges and triumphs that demonstrate your organization’s true impact.
Make your data more accessible and engaging
Storytelling should transform dry statistics into a compelling and complete narrative, so that all products truly reflect your purpose, mission and vision.
How to craft and deliver compelling narratives
Participants learn to structure effective, compelling stories. Practical exercises help with tailoring messages for diverse audiences, fostering engagement and impact.
Some current and former clients
ISOfocus magazine
Feature articles on the importance of International Standards:
How to unlock the AI promise, 11 November 2019
Heading abroad for health, 09 July 2019
Driving into a cleaner future, 08 May 2019
The quest for cyber-trust (pdf), Jan/Feb 2019
The new frontier for Artificial Intelligence (pdf), Nov/Dec 2018
A well-watered world (pdf), Sept/Oct 2018
What’s really on your plate (pdf), July/Aug 2018
Sever Life Sciences
Full website text for leading Swiss-based pharmaceutical company, Dec 2020
UN Human Rights (OHCHR)
Web articles:
Young activist sets up bank to tackle poverty and environmental damage, 28 Jan 2022
Promoting the voice of indigenous women through music, 10 Dec 2021 (Human Rights Day)
“Heroes” award recognises work of UN Human Rights officers, 09 Dec 2021
NGO assists those caught up in human trafficking, 02 Dec 2021
‘Calling Card’, June 2022:
Achievements Brochure, Sept 2018:
The Tropical Forest Alliance of the World Economic Forum
Blog articles:
People need to be central to climate change solutions, 01 Mar 2022
How to preserve Africa’s forests and build a green economy, 25 June 2021
Charlescannon
For Quotient:
‘White Paper’ and website text on ‘lean’ principles in blood testing laboratories, Sept 2019
For Bata:
Internal communications’ success stories for Swiss shoe company, May 2021
BBC News
UN Relief and Works Relief Agency for Palestine Refugees (UNRWA)
Fundraising papers for rebuilding of Nahr el-Bared Palestine refugee camp, Lebanon, Sept 2009
Nahr el-Bared Camp 2007 Crisis, Displacement, and Emergency Response (pdf)
Nahr el-Bared Camp 2007 Crisis, Rubble Removal and UXO Clearance (pdf)
Nahr el-Bared Camp 2007 Crisis, Humanitarian Support and Continuing Relief Assistance (pdf)
UNRWA Northern Management Unit, Support to Beddawi Refugee Camp (pdf)
Nahr el-Bared Camp 2007 Crisis, Economic, Social and Psychological Recovery (pdf)
UNRWA Northern Management Unit, Health Services, Coordination and Provision (pdf)
UNRWA Northern Management Unit, Education Services, Coordination and Provision (pdf)
10 Downing Street
Zoï Environment Network
Full website text for Geneva-based environment NGO, Nov 2016
United Nations Development Programme (UNDP)
The George Institute for Global Health
20 articles for 20th anniversary celebration of internationally renown, Sydney-based think tank, Nov 2019
United Nations Environment Programme - Finance Initiative (UNEP FI)
UNEP Finance Initiative brochure, Aug 2015
Canton de Genève
Invest in Geneva’s unique assets, Dec 2019
Palexpo 2020 Blockchain Congress
Website text for international conference, Dec 2019
Geneva Blockchain Congress 2020 to address sustainability in business (pdf)
Basel, Rotterdam and Stockholm Conventions
Success stories for UN agency, July 2020:
Helping farmers to phase out hazardous pesticides in South America
Tackling the illegal use of lead acid batteries in Trinidad and Tobago
Basel Convention provides invaluable support for Trinidad and Tobago
Protecting populations from malaria with proper regulation of DDT
Basel Convention underpinned by international customs cooperation
Basel Convention helps keep track of e-waste
Global monitoring plan demonstrates international prevalence of Persistent Organic Pollutants
Human Rights protected through BRS Conventions
Working with partners to improve the livelihoods of millions in Africa
Working with electricity companies in southern Africa to prevent illegal use of oil
Alternatives to Endosulfan mean farms are safer and more productive
Read more about corporate storytelling
Why storytelling could help increase funding for nonprofits
More funding is required if humanitarian needs are to be met. And it is my contention that targeted storytelling could help with closing this deeply troubling gap.
How to conduct a successful interview as the basis of your Hero’s Journey
This piece offers a guide to getting the best out of potential interviewees. Research, permission and the structure of your questions are all key ingredients.
How to tell a compelling story: The Hero’s Journey
This post offers a step-by-step guide for the well-told story. The Hero’s Journey is a structure that is timeless, and deployed across all industries and sectors.